{"id":1319,"date":"2025-03-20T21:37:37","date_gmt":"2025-03-20T21:37:37","guid":{"rendered":"https:\/\/uxflow.cl\/Demos\/?post_type=portfolio&p=1319"},"modified":"2025-06-07T22:17:37","modified_gmt":"2025-06-07T22:17:37","slug":"toneleria-nacional","status":"publish","type":"portfolio","link":"https:\/\/uxflow.cl\/Demos\/proyectos\/toneleria-nacional\/","title":{"rendered":"Toneler\u00eda Nacional"},"content":{"rendered":"
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Toneler\u00eda se transforma para crecer en el mercado internacional<\/strong><\/h2>\n

Toneler\u00eda nacional, empresa chilena dedicada a la fabricaci\u00f3n de barricas y productos para el mundo vitivin\u00edcola decide internacionalizarse para entrar en mercados como el de EEUU y algunos pa\u00edses de Europa.<\/p>\n

A pesar de sus 40 a\u00f1os de historia y sus productos de alta calidad, se enfrenta a toneleras en el mundo con m\u00e1s de 100 a\u00f1os. El desaf\u00edo es encontrar un atributo que le permita competir de igual a igual para las nuevas audiencias internacionales.<\/p>\n

Toneler\u00eda Nacional se transforma en \u201cTN Coopers\u201d<\/strong>, una abreviaci\u00f3n simple de su nombre, que logra reconocer su historia y la esencia de su cultura. Y nace la Elegancia como atributo primario de la marca para competir con las toneleras del mundo sin importar sus a\u00f1os de trayectoria. Desaparecen los productos y nace un manifesto de sabores.
\nTN Coopers \u201ca taste of elegance\u201d<\/strong>[\/vc_column_text]\tVisitar Website<\/span><\/a>\n\n\t[\/vc_column_inner][vc_column_inner width=”1\/2″][vc_empty_space height=”65px”]\t\t\t

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Cliente:<\/strong> TN Cooper<\/div>\n\t\t\t\t\t\t\t\t\t
Website:<\/strong> tncoopers.com<\/a><\/div>\n\t\t\t\t\t\t\t\t\t
Fecha:<\/strong> 2017<\/div>\n\t\t\t\t\t\t\t\t\t
Servicios Involucrados:<\/strong> Reserch & Study, Brand Building , Brand Identity Guide Brand Experience, Service Design , Brand Design<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true” thb_divider_position=”bottom”][vc_column]\t
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\n\t\t\t\"\"\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1473279133006{padding-top: 10vh !important;padding-bottom: 10vh !important;}”][vc_column offset=”vc_col-lg-9 vc_col-md-10″][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text css=”” animation=”animation bottom-to-top”] Toneler\u00eda se transforma para crecer en el mercado internacional Toneler\u00eda nacional, empresa chilena dedicada a la fabricaci\u00f3n de barricas y productos para el mundo vitivin\u00edcola decide internacionalizarse para entrar en mercados como el de EEUU y algunos pa\u00edses de Europa. A…<\/p>\n","protected":false},"author":1,"featured_media":1328,"comment_status":"closed","ping_status":"closed","template":"","tags":[79,73,80,81,82,84,83],"class_list":["post-1319","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-brand","tag-brand-building","tag-brand-design","tag-design","tag-diseno-marca","tag-experience","tag-marca","portfolio-category-brand-building","portfolio-category-brand-design","portfolio-category-brand-experience","portfolio-category-brand-identity-guide"],"_links":{"self":[{"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/portfolio\/1319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/comments?post=1319"}],"version-history":[{"count":7,"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/portfolio\/1319\/revisions"}],"predecessor-version":[{"id":1343,"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/portfolio\/1319\/revisions\/1343"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/media\/1328"}],"wp:attachment":[{"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/media?parent=1319"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uxflow.cl\/Demos\/wp-json\/wp\/v2\/tags?post=1319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}